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Thuong Hieu Vu

A Healthy Seed, A Wealthy Brand.

We are specialized in developing strategies for new brands, for rebranding, developing creative ideas for media, producing media content, planning and executing media activities.

“If you don't care about the reputation of your company, then your competitors will. Reputation is gradually replacing tangible assets as the most valuable assets of every company.”


(Henry Ford - Founder of Ford Motor Company).

“A powerful message - is the message conveyed from the person experiencing through what he wants to say - in a fluent way, from the bottom of his heart.”


(Phượng Vũ - Vu Branding - Brand Strategist).

““The art of marketing is the art of brand building. If you are not a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.””


(Philip Kotler - A Legend in marketing).

“Although strictly obeying the Principles of Marketing, we use our experiences from local market to improve our thinking for client's strategies. ”


(Phuong Vu - Vu Branding - Brand Strategist).

Thuong Hieu Vu

Our Strengths

Family Philosophy

Customer Insight

Boutique Scale

Our Services

We should do every marketing based on understanding our customers awareness. Otherwise, it is wasted (Phuong Vu).

Brand Strategy

Brand Standards

Marketing Mix Strategy

Branding

Mystery Guest Service

Strategy & Planning

Full Brand
Strategy
Integrated Marketing
Communication Plan
Content
Strategy

gọi chúng tôi ở số 0906611188 hoặc email phuong.vu@thuonghieuvu.asia hoặc chia sẻ thông tin dự án của bạn ở form bên dưới nhé!

Campaign Deployment

Graphic
Design
Copywriting
Pr &
Media Booking
Website Design
& Coding
Influencers
Marketing
Digital
Marketing
Photo, Video,
Music & Animation
Production

gọi chúng tôi ở số 0906611188 hoặc email phuong.vu@thuonghieuvu.asia hoặc chia sẻ thông tin dự án của bạn ở form bên dưới nhé!

Retainer
Marketing
Package

Digital Marketing,
Min 6-month Contract
Growth Marketing,
Min 3-month Contract
Outsourced Marketing
Department,
Min 3-month Contract

gọi chúng tôi ở số 0906611188 hoặc email phuong.vu@thuonghieuvu.asia hoặc chia sẻ thông tin dự án của bạn ở form bên dưới nhé!

Dự Án

Các dự án đã triển khai từ Thương Hiệu Vũ

Brand Visual Identity Guideline Communication Strategy & Execution

Salinda Resort

Communication Strategy & Execution

Riverside Palace

Brand Visual Identity Guideline- Brand Executive

Minera Hot Springs Binh Chau

Brand Strategy, Communication Strategy & Execution

Sohy Sky Lounge & Dining

Brand Strategy & Brand Expression

Brewlliant Craft Beer Gastropub

Brand Strategy & Brand Expression

A+Partners Design Studio

Brand Visual Identity Guideline

Kingdom Land

Creative Content Development

Savouré

Communication Strategy & Execution

Chloe Gallery

Brand Visual Expression

Seava Ho Tram

Our team

Meet the team.

PHƯỢNG VŨ

Founder/ Brand Strategist

TRÚC VŨ

Co-founder/ Head of Content

AN TỐNG

Art Director

PHƯỢNG VŨ

Founder/ Brand Strategist

TRÚC VŨ

Co-founder/ Head of Content

AN TỐNG

Art Director

TUẤN VŨ

Creative Director

NHÂN TRẦN

Project Management Consultant

HÙNG VŨ

Senior Graphic Designer

DUNG ĐỖ

Project Manager

XUÂN TRẦN

Account Executive

CƯỜNG NGÔ

Graphic Designer

ANH HÀ

Copywriter

YOU WILL WORK DIRECTLY WITH FOUNDER OF VU BRANDING. ALWAYS.

LET'S WORK TOGETHER

call us at 0906611188 or email phuong.vu@thuonghieuvu.asia or please kindly share your project info. in the following form.

Contact us

Contact Us

Information

Our Address

41 - 47 Dong Du Street, Ben Nghe Ward, District 1, Ho Chi Minh City

Hotline & Email

0906 611 188

Follow Us

Tell us about your project

Personal Information

Contact Us

Information

Our Address

41 - 47 Dong Du Street, Ben Nghe Ward, District 1, Ho Chi Minh City

Hotline & Email

0906 611 188

Follow Us

Tell us about your project and needs, we’ll reply within 24 hours with 2 hour free consultation.

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Download Our Credential

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Family Philosophy

The founders of Thuong Hieu Vu have based their culture around a sense of family and interpersonal connectivity connected. We believe that this simple ancestorial philosophy assists us in living and working, whilst providing us with a unique identity:
(Excerpted from the poem “For My Little Vu”- composed by Vu Xuan Tam - our Great Grandfather).
…
“Hard Working” - “Economical” - “Patience” - “Loyalty”
Write these four precious words into stone in order to say together
Hard working- you need to work hard
Economical- you need to care about your living expense. 
Patience- you need to keep your good mood and try not to show resentment
Otherwise you will be hostile.
Loyalty- you need to straightforward and try not to be jealous
Otherwise you will be lonely.
Those four words encompass our family philosophy.
This should be your only way of living.
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Customer Insight

The majority of brands seek to target three main audience segments: Youth, Woman and Netizens (YWN). The core team of Thuong Hieu Vu’s comprises of all of target audiences -  therefore we are able to provide the required insights and strategy required to help your brand flourish.  

 

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Boutique Scale

Your Brand is also our Brand. All our clients work directly with the founders of THUONG HIEU VU. No exceptions.
 The personalized, boutique scale of THUONG HIEU VU helps precisely identify client needs and requirements in addition to setting strategic targets and outcomes. We harness our personal experiences and our high level of dedication in order to ensure total project success.
 
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PHƯỢNG VŨ

A modern, dynamic, youthful and very open-minded lady. She is intensely enthused in building and working with Brands.

After graduated from Marketing Department of Lotus University on 2008, Phượng worked with medium-sized corporations in Viet Nam such as Đông Phương Group (The Adora Project), Capella Entertainment (Riverside Palace, Air360 SkyBar), Salinda Resort Phu Quoc Island… After just a few years, she was ready for a Senior Client Service role at QUO Global, Marketing Director at SOHY Sky Lounge & Dining; Marketing Director at Minera Hot Springs Binh Chau and Seava Ho Tram.

With a global branding standard and a profound understanding of the Vietnam market, she brings her passion and vision to Thuong Hieu Vu to help local brands grow with their full potential, professionally and sustainably.

 
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TRÚC VŨ

Trúc always knows how to express her thoughts with ear-catching content. She had graduated with merit at Journalism Department of Social sciences and Humanities Ho Chi Minh city before being TV editor at Ho Chi Minh city Television Station.

Her 19 years in journalism helped her to have a multidimensional view of life and sharpen her writing skill.

“Meditation and parenting have brought me a priceless opportunity to understand people psychology in recent years”, Truc has added depth and breadth to the content strategies she creates.

 

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AN TỐNG

Give An Tong a complicated problem plus a bit of time, and you will be amazed by how he simplifies it with his creative points of view and effective visual solutions.

With a sharp aesthetic mind forged over 14 years in more than 50 projects for domestic and international brands, An Tong played the role of Art Director at national and multinational enterprises, most prominently at QUO Global from 2012–2017.

Since joining the Thuong Hieu Vu team, his youthful, optimistic, and sincere personality has added an indispensable character to projects with high-end visual requirements.

"Creating extraordinary ideas for ordinary problems" is the happiness in the work that An Tong always looks forward to every day.

 
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TUẤN VŨ

The man was born in bustling Saigon but has a quiet habit at work. Tuan's intense creativity spans 23 years of experience with more than 55 domestic and international brands. He won Silver Spike Asia 2009 and was nominated for a Cannes Lion in 2009. For him, the more complicated the artistic requirements, the more creative inspiration he brings, and he loves the feeling of seeing his works "cover the media."The knowledge of the Bachelor of Management from a creative person helps Tuan add excellent project deadline management skills, both achieving high efficiency and "challenging deadlines." When working with Tuan, customers and colleagues are always surprised by his persistent and passionate pursuit to the end. 

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NHÂN TRẦN

Nhân Trần is an enthusiastic guy with 10 years’ work experience in the advertising-marketing industry in both client and agency sides. Working at global agencies such as Ogilvy since he is just a fresh-graduate, TBWA and now Hakuhodo which have given him many opportunities to work with people from diverse backgrounds in team-oriented projects and experiences in many different industries with big clients from Vinamilk, Acecook, Masan, LG, Emirates, Colgate, TPBank and many more.

Collaborating with different groups of people equipped him with many valuable lessons about interpersonal skills, negotiation, communication, teamwork, project’s planning and excellent execution management. 

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HÙNG VŨ

Hung Vu, a designer with a half-close, half-difference, is always brave and creative. To him, "Creativity also needs ritual." Actively researching and seriously exploiting the brief and products or services is what he considers a prerequisite to finding ideas. Instead of waiting for inspiration, Hung Vu chose to create a process of finding "feelings." 

He will always provide you with ground-breaking suggestions based on the resources the business has access to as well as his own artistic skills and style of thinking. Give him a theme if you want to see a subtle reinvention of the brand concept in each design!

 
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DUNG ĐỖ

When mentioning Dung Đỗ, people will immediately remember a flexible, vivacious girl from the Hotel Management major at Hoa Sen University. With the ability to plan a comprehensive and clear work route, she has successfully completed previous jobs such as operation supervisor, marketing coordinator,... 

To her, success is about making the most of your abilities. Therefore, you will always see her enthusiasm in every meeting or work exchange. She always pursues to propose, divide, and keep the "creative souls" within the timeline framework. 

Dung Đỗ's risk management abilities are also her strongest suit, allowing her to ensure that the plan is carried out promptly significantly.

 

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XUÂN TRẦN

With a background in bachelor's English education and many years of working in the field of communication, Xuan Tran is gentle, careful, and has good listening skills. Although she is petite, she is very resourceful, energetic, and intense in her work. Sometimes, she is also somewhat strict with her "creative" teammates.
Xuan Tran will find ways to support customers and associates to perfect the product in the best way within the specified time. She will always skillfully help maximize work efficiency. With her, if you can't fly, run; if you can't run, go, but whatever you do, you have to keep moving forward.
 
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CƯỜNG NGÔ

Cường Ngô is an introverted designer. This sounds strange! In the middle of the industrial age, when "diplomats" or "cheerleaders" are favored and sought after, a "reticent" person working in a creative environment makes you even more suspicious. 
But give it a try and let this guy hear your ideas; you'll be amazed! With his silence and patient listening, Cường Ngô thoroughly understands all the topics and reproduces them entirely in the designs. 
Science has proven: "Loneliness is the ideal environment for creativity to flourish." The way that Cường Ngô is quiet allows him to analyze and develop ideas in detail. 
 
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ANH HÀ

A gen Z - copywriter Anh Hà will surprise you with fresh and trendy ideas and the satisfaction of the brand's requirements. With her,  "Advertising is a word with a purpose. The copywriter must understand and know what they need to do to achieve that goal. Writing based on your knowledge and experience and develop sentences by thinking." 

Anh Hà is a PR major at Van Lang University. She has experienced and written about many different fields, such as consumer goods, food, credit, education, and services, on many platforms.

Writing for her is a profession, habit, and passion. Observing, deducing, and putting things into words is how she enjoys her daily life.

 
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